EDIT
NEWMADE | Studios
SOUND
NEWMADE | Studios
CLIENT
Akkodis & Mercedes Formula 1 Team
YEAR
2022
Overview
Akkodis is at the forefront of Smart Industry with the world champion Mercedes-AMG PETRONAS Formula One team to help achieve its commitment to Net Zero.
Akkodis "Lead the Charge" is a Sustainability & Talent program that offers a truly unique opportunity for one candidate to work within the Mercedes-AMG PETRONAS Formula 1 Team across the FIA Formula One World Championship season. Both organizations understand that achieving this commitment will require incredible people, the best technology, and creative minds. Together, they provide the opportunity for one selected candidate to drive a tangible difference to the team’s sustainability goals.
NEWMADE | Studios was called in to make the "Lead The Charge" announcement video. We did this by blending Akkodis footage with official Mercedes clips. We also povided the video with the Akkodis brand identity and gave it a unique color grading. On top of that, we created a fully custom music tune & sound design, and recorded the voice over.
Services
Concept Design
Music Production
Visual Design
Unreal Engine 5
3d Animation
Colouring
Sound Design
Other works